PrivacyPolicy
PRIVACY
POLICY
Blue
Sea Games has adopted this privacy policy to explain how Blue Sea Games
collects, stores, and uses the information collected in connection with Blue
Sea Games products, services and websites including, but not limited to Blue
Sea Games Games, Blue Sea Games Games on-line stores.
Should
you have any questions relating to this Privacy Policy, please contact us.
BY
INSTALLING, USING, REGISTERING TO OR OTHERWISE ACCESSING THE SERVICES, YOU
AGREE TO THIS PRIVACY POLICY AND GIVE AN EXPLICIT AND INFORMED CONSENT TO THE
PROCESSING, USE AND DISCLOSURE OF YOUR PERSONAL DATA IN ACCORDANCE WITH THIS
PRIVACY POLICY. IF YOU DO NOT AGREE TO THIS PRIVACY POLICY, PLEASE DO NOT
INSTALL, USE, REGISTER TO OR OTHERWISE ACCESS THE SERVICES. Blue Sea Games
reserves the right to modify this Privacy Policy at reasonable times, so please
review it frequently. Your continued use of Services will signify your
acceptance of the changes to this Privacy Policy.
1.
Non-personal data
For
purposes of this Privacy Policy, non-personal data means information that does
not directly identify you. Additionally, non-personal data means aggregate and
personalized information, which is data Blue Sea Games collects about the use
of Blue Sea Games Services, from which any personally identifiable data has
been removed.
Blue
Sea Games may use tools or third party analytical software to automatically
collect and use certain non-personal data that does not directly enable Blue
Sea Games to identify you. The types of non-personal data Blue Sea Games may
collect and use include, but are not limited to: (i) device properties,
including, but not limited to IP address, Media Access Control (“MACâ€)
address and unique device identifier or other persistent or non-persistent
device identifier ("Device ID"); (ii) device software platform and
firmware; (iii) mobile phone carrier; (iv) geographical data such as zip code,
area code and coarse location; (v) game progress, time used playing, score and
achievements; (vi) other non-personal data as reasonably required by Blue Sea
Games to enhance the Services and other Blue Sea Games products and services.
Blue
Sea Games may use and disclose to Blue Sea Games partners and contractors the
collected non-personal data for purposes of analysing usage of the Services,
advertisement serving, managing and providing the Services and to further
develop the Services and other Blue Sea Games services and products.
You
recognise and agree that the analytics companies utilised by Blue Sea Games may
combine the information collected with other information they have
independently collected from other services or products relating to your
activities. These companies collect and use information under their own privacy
policies.
Blue
Sea Games may supplement your personal and non-personal data with data received
from third parties in connection with demographic, advertisement, market and
other analytics surveys or services.
2. Ad
Serving Technology
Blue
Sea Games reserves the right to use and disclose the collected non-personal data
for purposes of advertisement by Blue Sea Games or Blue Sea Games partners and
contractors. Blue Sea Games may employ third party ad serving technologies that
use certain methods to collect information as a result of ad serving through
Services. Blue Sea Games or third parties operating the ad serving technology
may use demographic and location information as well as information logged from
your hardware or device to ensure that appropriate advertising is presented
within the Service. Blue Sea Games or third parties may collect and use data
for this purpose including, but not limited to IP address (including but not
limited to for purposes of determining your coarse location), Device ID, MAC,
software, applications, hardware, browser information, internet and on-line
usage information and in-game information. The foregoing data may be used and
disclosed in accordance with this Privacy Policy and the privacy policy of the
company providing the ad serving technology.
You
recognise and agree that the advertising companies who deliver ads for Blue Sea
Games may combine the information collected with other information they have
independently collected from other services or products. These companies
collect and use information under their own privacy policies. These ad serving
technologies are integrated into Services; if you do not want to be subject to
this technology, do not use or access Services. Although Blue Sea Games takes
commercially reasonable steps to instruct such advertising companies to comply
with the terms and conditions of this Privacy Policy, Blue Sea Games does not
have access to or control of third party technologies.
3.
Location Data
To
the extent Blue Sea Games makes location enabled Services available and you use
such Services, Blue Sea Games may collect and process your location data to
provide location related Services and advertisements. For example, some add-ons
or offers may be available at dedicated locations. Blue Sea Games may use
various technologies to determine location, such as GPS, Wi-Fi or other
network-based data such as IP address. Your GPS geo-location is not accessed
without your consent. Notwithstanding Blue Sea Games partners who are providing
location related parts of the Service, Blue Sea Games will not share your GPS
geo-location with third parties without your consent. To the extent Blue Sea
Games makes available GPS geo-location to third parties in accordance with this
Privacy Policy, it will be provided anonymously. Please note that Blue Sea
Games may share your anonymous coarse location with its partners.
4.
Personal Data
For
purposes of this Privacy Policy, personal data means personally identifiable
information that specifically identifies you as an individual.
Likely
situations when you make personal data available to Blue Sea Games include, but
are not limited to: (i) registration for Services, contests and special events;
(ii) accessing Services using a third party ID, such as social networking sites
or gaming services; (iii) subscribing to newsletters; (iv) purchasing a product
or services through Blue Sea Games online stores; (v) using tell a
friend,"email this page," or other similar features; (vi) requesting
technical support; and (vii) otherwise through use of Blue Sea Games Services
where personal data is required for use and/or participation.
The
types of personal data may vary depending on the type of activity you are
engaged in. The personal data Blue Sea Games may collect, process and use may
include, but are not limited to your name, screen/nick name, Blue Sea Games
Services or third party service ID, e-mail address, phone number, photo or
other image, birth date, sex, address, friend connections, avatar image, credit
card information, shipping information; and location (only if directly
identifiable to you, otherwise Blue Sea Games treats location as non-personal
data).
If
you choose to use Blue Sea Games "tell a friend" or a similar service
about Blue Sea Games Services or order a gift certificate for your friend, Blue
Sea Games may store your friend's name and contact details that you provide to
Blue Sea Games.
Blue
Sea Games may use personal and non-personal data, both individually and combined
together, for purposes of analysing usage of the Services, providing customer
and technical support, managing and providing Services (including managing
advertisement serving), customizing Blue Sea Games communications and to
further develop the Services and other Blue Sea Games services and products.
Blue Sea Games may combine non-personal data with personal data.
Blue
Sea Games may use your personal data to send messages to you with informative
and/or commercial content about Blue Sea Games services or third party products
and services Blue Sea Games thinks may be of interest to you, such as new
features and services, special offers and updated information.
Please
note that certain features of the Services may be able to connect to your
social networking sites to obtain additional information about you. In such
cases, Blue Sea Games may be able to collect certain information from your
social networking profile when your social networking site permits it, and when
you consent to allow your social networking site to make that information
available to Blue Sea Games. This information may include, but is not limited
to, your name, profile picture, gender, user ID, email address, your country,
your language, your time zone, the organizations and links on your profile
page, the names and profile pictures of your social networking site friends and
other information you have included in your social networking site profile.
Blue Sea Games may associate and/or combine as well as use information
collected by Blue Sea Games and/or obtained through such social networking
sites in accordance with this Privacy Policy.
5.
Disclosure and Transfer of Personal Data
Personal
data may be disclosed in accordance with applicable legislation and this
Privacy Policy. Additionally, Blue Sea Games may disclose personal data to its
parent companies and its subsidiaries in accordance with this Privacy Policy.
Blue
Sea Games may hire agents and contractors to collect and process personal data
on Blue Sea Games behalf and in such cases such agents and contractors will be
instructed to comply with our Privacy Policy and to use personal data only for
the purposes for which the third party has been engaged by Blue Sea Games.
These agents and contractors may not use your personal data for their own
marketing purposes. Blue Sea Games may use third party service providers such
as credit card processors, e-mail service providers, shipping agents, data
analysers and business intelligence providers. Blue Sea Games has the right to
share your personal data as necessary for the aforementioned third parties to
provide their services for Blue Sea Games. Blue Sea Games is not liable for the
acts and omissions of these third parties, except as provided by mandatory law.
Blue
Sea Games may disclose your personal data to third parties as required by law
enforcement or other government officials in connection with an investigation
of fraud, intellectual property infringements, or other activity that is
illegal or may expose you or Blue Sea Games to legal liability. Blue Sea Games
may also disclose your personal data to third parties when Blue Sea Games has a
reason to believe that a disclosure is necessary to address potential or actual
injury or interference with Blue Sea Games rights, property, operations, users
or others who may be harmed or may suffer loss or damage, or Blue Sea Games
believes that such disclosure is necessary to protect Blue Sea Games rights,
combat fraud and/or comply with a judicial proceeding, court order, or legal
process served on Blue Sea Games. To the extent permitted by applicable law,
Blue Sea Games will make reasonable efforts to notify you of such disclosure
through Blue Sea Games website or in another reasonable manner.
6.
Data Retention and Correctness
Blue
Sea Games retains the data collected pursuant to this Privacy Policy for the
period necessary to fulfil the purposes outlined in this Privacy Policy unless
a longer retention period is required or permitted by law. Thereafter if the
collected data is no longer needed for purposes specified in this Privacy
Policy, Blue Sea Games deletes all aforementioned data in its possession within
a reasonable timeframe. Blue Sea Games does not verify the correctness of
personal data.
Irrespective
of the above, Blue Sea Games may still retain some of the data to the extent
such retention is necessary to resolve disputes, enforce Blue Sea Games user
agreements, and comply with technical and legal requirements and constraints
related to the security, integrity and operation of Services.
7.
Cookies, beacons and tracking
The
Services may use cookies and other technologies such as pixel tags, locally
shared objects, clear GIFs and web beacons. Blue Sea Games treats information
collected by cookies and similar technologies as non-personal data.
Cookies:
A cookie is a small bit of record-keeping information that websites often
store on a user's computer. Blue Sea Games cookies do not include personal data
and are typically used to quickly identify your device and to remember you. You
can disable cookies or set your browser to alert you when cookies are being
sent to your device; however, disabling cookies may affect your ability to use
the Services.
Web
Beacons and pixel tags: A web beacon or a pixel tag is an electronic image that
allows Blue Sea Games to count users who have visited certain pages or viewed
certain advertisements. Web beacons, like cookies, do not include personal
data. E-mails and other electronic communications Blue Sea Games sends to you
may contain pixel tags that enable Blue Sea Games to track your usage of the
communication, including whether the communication was opened and/or what links
were followed, if any.
8.
Third Party Terms and Conditions
Please
note that your access to and use of the Services may be subject to certain
third party terms and conditions and privacy policies, including but not
limited to application stores, map data providers, mobile software platforms,
on-line gaming platforms, social networking services and payment providers. You
recognise and agree that Blue Sea Games is not liable for any such third party
terms and conditions and their use of your personal data.
Blue
Sea Games may in its discretion make available links through advertisements or
otherwise enable you to access third party products or services. Please note
that, while using such products or services, you are using products or services
developed and administered by people or companies not affiliated with or
controlled by Blue Sea Games. Blue Sea Games is not responsible for the actions
of those people or companies, the content of their products or services, the
use of information you provide to them, or any products or services they may
offer. The fact that Blue Sea Games is linking to those products or services
does not constitute our sponsorship of, or affiliation with, those people or
companies.
Blue
Sea Games may from time to time make available Blue Sea Games partners
services, such as sweepstakes or polls and such services may require you to
disclose personal data in order to register for and access such services. Such
services will reasonably identify the partners at the point of where you are
required to disclose personal data. If you at that point choose to disclose your
personal data, such personal data may be transferred directly or via Blue Sea
Games to such third parties and will be subject to the privacy policy and
practices of such third parties. Blue Sea Games is not responsible for the
privacy practices and policies of such third parties and, therefore, you should
review the privacy practices and policies of such third parties prior
disclosing any personal data in relation to such services.
Please
note that certain Services that Blue Sea Games may offer, such as multiplayer
gaming, social networking and gaming console services, may use third party
services to provide authentication for the Services with a gaming console ID,
social networking ID or gaming network account. When you register to join or
use the Services from a third-party gaming or social networking system, certain
personally identifiable user and/or membership data may be transferred
automatically to and from Blue Sea Games and you hereby consent to the
processing, using, combining, disclosing and retaining of such data in
accordance with this Privacy Policy by Blue Sea Games.
9.
Safeguards
Blue
Sea Games follows generally accepted industry standards and maintains
reasonable safeguards to attempt to ensure the security, integrity and privacy
of the information in Blue Sea Games possession. Only those persons with a need
to process your personal data in connection with the fulfilment of their tasks
in accordance with the purposes of this Privacy Policy and for the purposes of
performing technical maintenance, have access to your personal data in Blue Sea
Games possession. Personal data collected by Blue Sea Games is stored in secure
operating environments that are not available to the public. To prevent
unauthorised on-line access to personal data, Blue Sea Games maintains personal
data behind a firewall-protected server. However, no system can be 100% secure
and there is the possibility that despite Blue Sea Games reasonable efforts,
there could be unauthorised access to your personal data. By using the
Services, you assume this risk.
10.
Other
Please
be aware of the open nature of certain social networking and other open
features of the Services Blue Sea Games may make available to you. You may
choose to disclose data about yourself in the course of contributing user
generated content to the Services. Any data that you disclose in any of these
forums, blogs, chats or the like is public information, and there is no
expectation of privacy or confidentiality. Blue Sea Games is not responsible
for any personal data you choose to make public in any of these forums.
If
you are under 13 years of age or a minor in your country of residence, please
ask your legal guardians permission to use or access the Services. Blue Sea
Games encourages parents and/or guardians to play an active role in their
children's online experience at all times. Blue Sea Games does not knowingly
collect any personal information from children under 13 years of age and if
Blue Sea Games learns that Blue Sea Games has inadvertently gathered personal
data from children under 13 years of age, Blue Sea Games will take reasonable
measures to promptly erase such personal data from Blue Sea Games records.
Blue
Sea Games may store and/or transfer your personal data to its affiliates and
partners in and outside of EU/EEA member states and the United States in
accordance with mandatory legislation and this Privacy Policy. Blue Sea Games
may disclose your personal data to third parties in connection with a corporate
merger, consolidation, restructuring, the sale of substantially all of Blue Sea
Games stock and/or assets or other corporate change, including, without
limitation, during the course of any due diligence process provided, however,
that this Privacy Policy shall continue to govern such personal data.
11.
Further information
Blue
Sea Games makes good faith efforts to enable you to review, update or correct
your personal data in Blue Sea Games possession. In order to do so, please
contact Blue Sea Games. Blue Sea Games will need sufficient information from
you to establish your identity and to verify your access request, and also to
assist us in handling your request. Please note that even if personal data is
changed or deleted according to your request, Blue Sea Games may still retain
some of your personal data to resolve disputes, enforce Blue Sea Games user
agreement(s), and comply with technical and legal requirements and constraints
related to the security, integrity and operation of Blue Sea Games Services.
Blue
Sea Games regularly reviews its compliance with this Privacy Policy. If Blue
Sea Games receives a formal written complaint from you, Blue Sea Games will
attempt to contact you directly to address any of your concerns. Blue Sea Games
will cooperate with the appropriate governmental authorities, including data
protection authorities, to resolve any complaints regarding the collection,
use, transfer or disclosure of personal data that cannot be amicably resolved
between you and Blue Sea Games. Any dispute, controversy or claim arising out
of or relating to this Privacy Policy or the breach, termination or validity
thereof shall be finally settled at Blue Sea Games's discretion (i) at your
domicile's competent courts; or (ii) by arbitration in accordance with the
Rules for Expedited Arbitration of the Arbitration Institute of the Indian
Chamber of Commerce. The arbitration shall be conducted in India, in the
English language. YOU AGREE THAT YOU MAY BRING CLAIMS AGAINST Blue Sea Games
ONLY IN YOUR INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY
PURPORTED CLASS OR REPRESENTATIVE PROCEEDI
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